Cindy Gersch
Director of Marketing
Bio
As Director of Marketing for AREY Group, Cindy Gersch brings two decades of experience in public-private partnerships and strategic communications. She spent over 15 years working on some of the largest P3 developments in the country, including the Military Housing Privatization Initiative (MHPI), where she contributed to the teams behind the only privatized Army lodging and barracks programs.
In addition to her P3 expertise, Cindy played a key role in securing two of the largest affordable housing redevelopments in the U.S., Cabrini Green in Chicago and Herndon Homes in Atlanta. She also founded and led an award-winning marketing agency for six years, representing clients ranging from SaaS, startups and professional athletes. Her campaigns have earned national media attention in Good Morning America, The New York Times, The Washington Post, ESPN, and USA Today.
Cindy is the founder of two nonprofits supporting military families, which together have raised over $2.5 million. Originally from Buffalo, NY, she is a proud mom of two kids and two dogs, a full marathoner (including Boston!) a chronic illness advocate, and a diehard Bills fan, Go Bills! She is also an author and speaker who uses her voice to raise awareness, spark connection, and drive change.
Curator Of
Meaningful stories, community impact and relationships, continuous learning, multitasking
5 Voices
Connector, Creator, Nurturer
ENFP
Enneagram 3
Lover Of
My kids, dogs, unique travel experiences, true crime, Buffalo Bills, my TikTok followers, marathons
It's 5 O'clock Somewhere
Titos and Tonic, Kim Crawford Sauvignon Blanc